Limited Time Left for Submitting Competitive Entries at the LAMA Marketing and Advertising Festival
The Marketing and Advertising Festival LAMA 2025 is an upcoming event that promises to be a significant showcase for creativity and innovation in the advertising industry. Organized by the Association of Communication and Marketing Agencies, this festival is held in accordance with high industry standards.
The festival offers a wide range of competitive categories, with over 130 options available for participants. These categories have been expanded to include special awards for Marketing Effectiveness, Innovative Solutions in Marketing and Advertising, AI-Utilizing Projects, Sponsorship/Partnership, Low-Budget Campaigns, and Creative Solutions and Innovations in Corporate PR.
Winning the LAMA festival's awards and being included in the Rating of Creative Agencies in Belarus is a sought-after achievement for market participants. The Rating of Creative Brands, which will be based on victories at festivals included in the Regulations of the Ratings of AAKMA, including LAMA, is being introduced in Belarus for the first time in 2025. This rating serves as an industry benchmark for international and local brands choosing a creative partner for strategic cooperation.
The LAMA festival's early bird submission period is currently ongoing, with the deadline for competitive works being August 15th. The awards ceremony for the festival winners will take place within the International Forum "MARKETING, ADVERTISING AND BRANDING DAYS" on November 6th. This forum brings together industry leaders in marketing and advertising from Belarus, as well as prominent representatives of creative economies from CIS and European countries.
Mastercard has been announced as the general partner for the LAMA festival, a leader in creating and utilizing contactless technologies and other innovative solutions. Over four hundred projects in marketing, advertising, and creativity from Belarusian agencies and companies participate in the festival's competitive program each year.
While there may be other creative industry events happening concurrently, such as the Creative Industry Summit Annual Festival 2025 in Cairo, the Marketing and Advertising Festival LAMA 2025 stands out as a unique opportunity for agencies and brands to showcase their innovative solutions and compete for recognition in the industry.
For more information about participating in the LAMA festival and the Rating of Creative Agencies in Belarus, interested parties can visit lamafest.by.
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