Unveils "Discover ASEAN" mini-website for promoting tourism within Southeast Asia by MOVE organization
The digital landscape of travel is evolving, and MOVE is leading the charge with the launch of its Discover ASEAN microsite. This innovative platform aims to serve as a digital gateway to boost tourism-driven economic progress across ASEAN countries.
The purpose of Discover ASEAN is to make cross-border travel within Southeast Asia more affordable, seamless, and accessible to travelers. It aims to advance travel and tourism in the region while reinforcing MOVE's role as a key partner in driving the region's digital transformation and promoting Southeast Asia globally.
Key features of the Discover ASEAN microsite include curated recommendations on local food, culture, activities, and destinations across ASEAN member states. These recommendations are sourced from the official Visit Southeast Asia portal and MOVE’s own editorial team. The platform also offers guidance on visa requirements and travel document requirements tailored to each country's policies, as well as health and safety travel tips to inform travelers for safer journeys.
In addition, Discover ASEAN offers integrated booking access for flights, hotels, local transport, and other travel products directly through the MOVE app, offering a seamless end-to-end booking experience. To access Discover ASEAN, users need to swipe right on the main thumbnails and tap the "Discover ASEAN" icon on the MOVE app's homepage.
The microsite was launched in collaboration with key ASEAN tourism stakeholders including ASEANTA and the ASEAN Secretariat, coinciding with ASEAN’s 58th anniversary as part of a broader effort to enhance regional tourism integration and connectivity through a digital-first approach. Content is officially endorsed by National Tourism Organisations of ASEAN member states to ensure accuracy and reliability.
The event was attended by Ni Luh Puspa, Deputy Minister of Tourism of the Republic of Indonesia, among others. The initiative aims to elevate regional travel experiences and promote Southeast Asia globally.
As a testament to its commitment to the travel industry, MOVE has been nominated for Asia's Leading Online Travel Agency at the World Travel Awards 2025. Voting for the World Travel Awards 2025 is open until 30 August.
In conclusion, Discover ASEAN is a comprehensive, user-friendly platform tailored for the ASEAN travel market. It simplifies travel planning, promotes regional tourism, and supports Southeast Asia's digital and economic growth. To learn more and start planning your next adventure, visit the Discover ASEAN microsite at [specific URL] and cast your vote for MOVE in the World Travel Awards 2025.
The Discover ASEAN microsite, in collaboration with ASEAN tourism stakeholders, aims to advance travel and tourism in Southeast Asia by offering seamless travel bookings and curated recommendations on local food, culture, activities, and destinations, while promoting regional health and safety during travel. This digital platform, backed by National Tourism Organizations of ASEAN member states, aims to elevate regional travel experiences, reinforce MOVE's role in driving digital transformation, and promote Southeast Asia globally.
